The two formats work together, but they play different roles:
- A photo listing carries the selling details: title, price, description, category, location. It's what buyers browse to buy.
- A reel is a short video that grabs attention and makes people want to see more. It can be attached to an item for sale or be purely social.
A reel created through the Sell flow stays linked to your listing: tap the video and the buyer finds the price and a way to contact you.
Our advice: post great photos and a reel. Photos power search, video powers discovery.